ATM

An accessible self-service ticketing interface designed to improve usability, navigation, and accessibility in museums.

Industry

Ticketing · Digital Solutions

Scope of work

UX & UI Design

Duration

6 months

Portfolio project image

Challange

Improving accessibility and usability in self-service ticketing systems

The existing museum ATM interface presented significant usability and accessibility limitations, especially for users with reduced mobility, elderly visitors, and people unfamiliar with digital interfaces. The interaction flow was visually dense, difficult to navigate, and physically challenging due to the screen positioning and reachability constraints. The project required rethinking both the digital interface and the physical interaction points to create a more inclusive and intuitive experience.

Portfolio project image
Portfolio project image
Portfolio project image

Goal

Design a more inclusive and user-centered ticket purchasing experience

The objective was to redesign the ATM experience through accessibility-first principles, improving interaction clarity, screen hierarchy, and ergonomic usability. The solution needed to support a wide range of users by reducing cognitive load, simplifying the purchasing flow, and ensuring that all interactive areas remained reachable and usable for wheelchair users and visitors with different accessibility needs.

Portfolio project image
Portfolio project image

Solution

An accessibility-focused ATM interface for public environments

I designed a user-friendly ticketing interface optimized for accessibility, usability, and efficient navigation within a public museum context. The interface was structured using clear visual hierarchy, large interaction zones, simplified user flows, and accessible touch targets to improve readability and reduce friction during the purchasing process. Special attention was given to ergonomic interaction patterns and screen reachability, ensuring users in wheelchairs could comfortably access all key actions and interface elements. The final solution balanced functional efficiency with an intuitive and inclusive user experience.

Portfolio project image
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Foto Marta Rodriguez

Marta Rodriguez

UX/UI Designer

Have something in mind? Let’s figure it out together

Transforming ideas into reality

© Marta Rodriguez 2026 | All Rights Reserved

Foto Marta Rodriguez

Marta Rodriguez

UX/UI Designer

linkedin icon
Have something in mind? Let’s figure it out together

Transforming ideas into reality

© Marta Rodriguez 2026 | All Rights Reserved

Have something in mind? Let’s figure it out together

Transforming ideas into reality

Marta Rodriguez Ovejero

UX/UI Designer

linkedin icon

© Clark Rosenberg 2025 | All Rights Reserved

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